One of the things I constantly hear from network marketers is,“My network growth is now becoming stagnant!”
It may come out in different ways, but the meaning is the same.“How can I breakthrough?”“How come my success formula no longer works?”
In this new social-media era, things have changed tremendously from how we used to do network marketing last time. In the conventional network marketing, it’s basically a number game, the more people you find, the higher closing rate you will get. However, in the online marketing, or we name it the ‘Attraction Marketing’, it’s more focus on the target audience.
A brand new era has come and it’s time for us to understand the whole revolution and change our mindset!
Here’re 3 key points to take note in order to adapt for the revolution:
#1: Learn, Relearn, Unlearn
- Learn –Always try to learn some skill that makes you more valuable. it’s easy to learn anything through online nowadays.
- Relearn –To succeed today in network marketing, you must be continually relearning new skill. That requires continually questioning how things work, challenging the old paradigm, and ‘Relearn’.
- Unlearn –It’s difficult for a leader to Unlearn his or her success formula of the old paradigm and relearn the skill that suit this new era.
#2: Create Your Own Marketing Strategy
You must learn how to create your own marketing strategy instead of depend to the Company.
Once you have your own marketing strategy, it can be executed by working together with the Company. With your own created system, you may partner with anyone globally.
#3: Find the Real You. Build Your Personal Branding
In previous days we always encourage Duplication. However, in this modern era which is now a personalized and customized era, live as who you are. Try to find the real you and do not copy others. Understand your strength and build it. In this social media era, we can create our own thing and build the personal branding.
If you want to have a breakthrough of yourself or in your network, create more intrinsic value to yourself. When you enjoy doing the current task, you are intrinsically motivated to do well.In the online business, a lot of things can be cloned, content can be copied as well. But at the end, the sustainability of the online network marketing business model will still solely rely on your intrinsic value. That shall define your leadership as well.